Red



  • Red is a 2010 American action comedy film loosely inspired by the Homage Comics limited series of the same name. Produced by Di Bonaventura Pictures and distributed by Summit Entertainment, it is the first film in the Red series.
  • Red is the color of extremes. It’s the color of passionate love, seduction, violence, danger, anger, and adventure. Our prehistoric ancestors saw red as the color of fire and blood – energy and primal life forces – and most of red’s symbolism today arises from its powerful associations in the past.
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(RED) harnesses the power of people and companies to fight Pandemics.

(RED) is a division of The ONE Campaign, a global movement campaigning to end extreme poverty and preventable disease by 2030, so that everyone, everywhere can lead a life of dignity and opportunity. ONE believes the fight against poverty isn’t about charity, but about justice and equality. Whether lobbying political leaders in world capitals.

(RED) partners with the world’s most iconic brands that contribute profits from the sale of (RED)-branded products and experiences to the Global Fund.

To date, (RED) partners have generated more than $650 million for the Global Fund to fight AIDS, Tuberculosis and Malaria, to support HIV/AIDS grants primarily in Ghana, Kenya, Lesotho, Rwanda, South Africa, eSwatini, Tanzania, and Zambia. 100% of that money goes to work on the ground—no overhead is taken.

(RED)-supported Global Fund grants have impacted more than 220 million lives worldwide through prevention, treatment, counseling, testing, and care services.

The Global Fund is a partnership designed to accelerate the end of AIDS, tuberculosis and malaria as epidemics.

As an international organization, the Global Fund mobilizes and invests more than US$4 billion a year to support programs run by local experts in more than 100 countries. In partnership with governments, civil society, technical agencies, the private sector and people affected by the diseases, we are challenging barriers and embracing innovation.

(RED) is a division of The ONE Campaign, a global movement campaigning to end extreme poverty and preventable disease by 2030, so that everyone, everywhere can lead a life of dignity and opportunity.

ONE believes the fight against poverty isn’t about charity, but about justice and equality. Whether lobbying political leaders in world capitals or running cutting-edge grassroots campaigns, ONE pressures governments to do more to fight extreme poverty and preventable disease, particularly in Africa, and empowers citizens to hold their governments to account.

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More than 37,400 species are threatened with extinction

Take action

Help us make The IUCN Red List a more complete barometer of life.

Established in 1964, The International Union for Conservation of Nature’s Red List of Threatened Species has evolved to become the world’s most comprehensive information source on the global conservation status of animal, fungi and plant species.

The IUCN Red List is a critical indicator of the health of the world’s biodiversity. Far more than a list of species and their status, it is a powerful tool to inform and catalyze action for biodiversity conservation and policy change, critical to protecting the natural resources we need to survive. It provides information about range, population size, habitat and ecology, use and/or trade, threats, and conservation actions that will help inform necessary conservation decisions.

Learn more about The IUCN Red List

The IUCN Red List Categories and Criteria are intended to be an easily and widely understood system for classifying species at high risk of global extinction. It divides species into nine categories: Not Evaluated, Data Deficient, Least Concern, Near Threatened, Vulnerable, Endangered, Critically Endangered, Extinct in the Wild and Extinct.

  • A taxon is Data Deficient (DD) when there is inadequate information to make a direct, or indirect, assessment of its risk of extinction based on its distribution and/or population status. A taxon in this category may be well studied, and its biology well known, but appropriate data on abundance and/or distribution are lacking.

  • Least Concern (LC)

    A taxon is Least Concern (LC) when it has been evaluated against the Red List criteria and does not qualify for Critically Endangered, Endangered, Vulnerable or Near Threatened.

    Species categorized as Least Concern (LC)
  • A taxon is Near Threatened (NT) when it has been evaluated against the criteria but does not qualify for Critically Endangered, Endangered or Vulnerable now, but is close to qualifying for or is likely to qualify for a threatened category in the near future.

  • Vulnerable (VU)

    A taxon is Vulnerable (VU) when the best available evidence indicates that it meets any of the criteria A to E for Vulnerable, and it is therefore considered to be facing a high risk of extinction in the wild.

  • A taxon is Endangered (EN) when the best available evidence indicates that it meets any of the criteria A to E for Endangered, and it is therefore considered to be facing a very high risk of extinction in the wild.

  • Critically Endangered (CR)

    A taxon is Critically Endangered (CR) when the best available evidence indicates that it meets any of the criteria A to E for Critically Endangered, and it is therefore considered to be facing an extremely high risk of extinction in the wild.

  • A taxon is Extinct In The Wild (EW) when it is known only to survive in cultivation, in captivity or as a naturalized population (or populations) well outside the past range. A taxon is presumed Extinct in the Wild when exhaustive surveys in known and/or expected habitat, at appropriate times (diurnal, seasonal, annual), throughout its historic range have failed to record an individual. Surveys should be over a time frame appropriate to the taxon's life cycle and life form.

  • Extinct (EX)

    A taxon is Extinct (EX) when there is no reasonable doubt that the last individual has died. A taxon is presumed Extinct when exhaustive surveys in known and/or expected habitat, at appropriate times (diurnal, seasonal, annual), throughout its historic range have failed to record an individual. Surveys should be over a time frame appropriate to the taxon's life cycle and life form.

To date, more than 134,400 species have been assessed for The IUCN Red List.

This is an incredible achievement. However, our work is nowhere near complete. We need to more than double the number of wild species (plants, animals and fungi) assessed

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Our current goal is to have 160,000 species assessed. Meeting this goal will provide the most up-to-date indication of the health of the world’s biodiversity to guide critical conservation action. This is only achievable with support from people like you.

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Goal statistics

Goal

160,000